An SEO Bombshell: ‘Goog Enough’ and the Branding Era
Decoding the Implications of Google’s Shift to a Brand-First Approach
Published in
8 min readNov 17, 2023
An article by AJ Kohn called “It’s Goog Enough” has been making the rounds in search engine optimization (SEO) circles recently, and it’s providing insights that should be reshaping our industry. Every year, someone claims that SEO is dead. Now, it has died…
